About Me

Originally a small town girl from Plettenberg Bay, I grew up in my parents’ kitchen with cupboards piled high with cookbooks and food magazines. I am now Multi-Media Food Editor at Woolworths TASTE Magazine, as well as a Freelance Food stylist and recipe developer for many other food inspired projects.

As a Freelance food stylist, I have been exposed to many great opportunities and challenges while working across a wide range of publications and TV media, each one with its own unique style and target market.

My food philosophy is to transform ingredients that can be found in any food lover’s pantry into something beautiful. I believe in simplicity and preparing food that is not only delicious but easy and quick to make.

Accomplishments and Clients

Awarded The South African Galliova for Up and Coming Food writer and stylist of the year 2014.

  • Multi-media Food Editor Woolworths Taste Magazine
  • Food stylist – Woolworths In-Store marketing and advertising for numerous and on going banners and promotions.
  • David Jones Australia, In store VM and food packaging
  • Woolworths food packaging
  • Eat Out Restaurant Guide Magazine
  • Tesco’s UK Magazine and outdoor furniture catalogue
  • Editorial and Advertorial features for House and Leisure Magazine

Visit my Editorial and Advertising stills pages to see some of my work.

TVC and Online videos

  • Woolworths Killer deal TVC’s, with Platypus Productions
  • Woolworths Junior Masterchef Australia TVC, with Platypus Productions
  • Series of Volkswagen Masterchef TVC’s, with Platypus Productions
  • Royco and Knorr TVC’s, with Platypus Productions for Nigeria
  • McDonalds world cup promotions TVC, with Platypus Productions
  • Woolworths How To Cook like a Masterchef, Video series for Woolworths
  • John Dorys TVC with Platypus Productions
  • Woolworths 85 years- Flavoured water, Tenderstem broccoli, Flavourburst fruit and milk with Grinder Films.
  • Lidl supermarket/Otto films/ Finland TVC with Big Picture Productions
  • Prisma supermarket/Finland TVC with Big Picture Productions
  • BBC Great South African Bake Off TVC with Platypus Productions

Visit my Advertising pages to see some of my work.